1. Introduction
Adfenza ("Company," "we," "us," or "our") operates the website adfenza.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or engage with our services. We are committed to protecting your personal data in accordance with applicable data protection legislation, including but not limited to the General Data Protection Regulation (EU) 2016/679 ("GDPR"), the California Consumer Privacy Act ("CCPA"), and other applicable privacy frameworks. By accessing or using the Site, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.
2. Information We Collect
We collect information that you voluntarily provide to us when you fill out our contact intake form, including your name, website domain, estimated monthly advertising expenditure, and any additional information you choose to include in your message. We also automatically collect certain technical information when you visit the Site, including your IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and other standard web analytics data. We may collect this information through cookies, web beacons, pixel tags, and similar tracking technologies. We do not collect sensitive personal information such as social security numbers, financial account information, health data, or biometric identifiers through the Site.
3. How We Use Your Information
We use the information we collect for the following purposes: (a) to evaluate potential business relationships based on the information submitted through our intake form; (b) to operate, maintain, and improve the Site and our services; (c) to analyze usage patterns and trends to enhance user experience; (d) to comply with applicable legal obligations and enforce our terms of service; (e) to protect against fraudulent, unauthorized, or illegal activity; and (f) for any other purpose described to you at the time of collection or for which you provide consent. We process your personal data on the legal bases of legitimate interest (for business evaluation and site improvement), consent (where explicitly provided), and legal obligation (where applicable).
4. Disclosure of Your Information
We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information with: (a) service providers who assist us in operating the Site and conducting our business, subject to appropriate data processing agreements; (b) professional advisors including lawyers, auditors, and accountants where necessary; (c) regulatory authorities, courts, or other governmental bodies where required by law or legal process; and (d) in connection with a merger, acquisition, or sale of all or a portion of our assets, in which case you will be notified via prominent notice on our Site.
5. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Information submitted through the intake form is retained for a period of twenty-four (24) months from the date of submission, after which it is securely deleted. Analytics data is retained in anonymized and aggregated form and is not subject to deletion requests as it cannot be linked to individual users.
6. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data: the right to access and obtain a copy of your data; the right to rectification of inaccurate data; the right to erasure (right to be forgotten); the right to restrict processing; the right to data portability; the right to object to processing; and the right to withdraw consent. To exercise any of these rights, please contact us through the intake form on our Site specifying your request. We will respond to verified requests within thirty (30) days, or within the timeframe required by applicable law.
7. Security Measures
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption in transit (TLS 1.3), access controls, regular security assessments, and employee training. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.
8. Changes to This Policy
We reserve the right to update this Privacy Policy at any time. Changes will be effective immediately upon posting on this page with an updated revision date. Your continued use of the Site following the posting of changes constitutes your acceptance of such changes. We encourage you to review this Privacy Policy periodically.
For questions regarding this policy, contact us at adfenza.com/ping.